Where's the Beef From?
MOST CRUISE LINES STAY A STEP AHEAD OF MEAT WORRIES
On the heels of Europe's recent foot-and-mouth outbreak and long-standing mad
cow scare, the best place nowadays to dig into a sizzling steak could very well
be on board your cruise ship. Concerns about tainted beef products from the
United Kingdom, and more recently from France and Argentina, surely will stem
any stampede of passengers asking "Where's the beef," like in that
classic Wendy's hamburger commercial. But the more telling question might be
"Where's the beef from?"
On that score, cruise ships appear to provide the safest havens. It turns
out, many major cruise lines we surveyed routinely procured meat from the United
States or Canada--well before the current scare skewered travelers on the horns
of a beef dilemma. Cruise lines ship the beef cuts, usually frozen, by container
vessels to ports of call worldwide to provision their fleets.
Beef from Canada
All 14 ships of Royal Caribbean International, for instance, which purchases
beef from Canada, are provisioned from Miami, according to Nancy Wheatley, RCI's
senior vice president/safety and environment. Celebrity, the upscale line owned
by Royal Caribbean, is provisioned separately by Apollo, Celebrity's highly
regarded ship supplier that orders, unpacks and ages the beef in Miami before
sending it to vessels in Europe and elsewhere.
Princess Cruises purchases its beef from as far afield as Australia, shipping
on average 25,000 pounds of meat products per week to each cruise ship. For
years, most member lines of Carnival Corp. that sail in Europe--Holland America,
Windstar, Cunard and Seabourn, for example--have provisioned from the U.S.,
according to spokesman Tim Gallagher.
However, Costa, a sixth Carnival line, imports only from Argentina, according
to Hans Hesselberg, the line's vice president/hotel operations.
The recent appearance of foot-and-mouth disease in Argentina, though, has
placed Costa as well as other lines on alert. Costa will closely monitor the
situation, Hesselberg said, following news reports of confirmed cases of the
illness and the immediate embargo of Argentinean beef by the U.S., Canada, Chile
and the European Union.
"If there is a problem, of course, we would change our beef
sources," he said. Currently, Costa is exploring alternative sources for
its beef and noted that its present stores of beef pose no threat to public
health, assured Hesselberg.
U.S. beef only
European-based KD River Cruises has taken immediate steps to remove
Argentinean beef from its menu. After the flare-up in Argentina, the line's CEO,
Torstein Hagen, quickly announced that "the compnay will now use only U.S.
beef."
Until this point, the Swiss-owned line bought its beef from both the U.S. and
Argentina, long ago bypassing Europe provisioners to avert Europe's bigger
problem, mad cow disease, which first cropped up on England's Pitsham Farm in
1984.
Despite capturing recent headlines, foot-and-mouth disease is not fatal to
animals and is rarely transmittable to humans. "In clinical terms,
foot-and-mouth disease is about as serious to animals or to people as a bad
cold," wrote veterinarian and researcher Abigail Wood in The Times of
London. The illness, while not a significant threat to humans, does diminish the
value of cloven-hoofed animals such as cattle, pigs and sheep, which then are
destroyed.
Though an impediment to tourism, foot-and-mouth disease remains largely an
agricultural problem because the virulent contagion can be transmitted to
animals by airborne particles or even infected dust that clings to clothing.
The real culprit, however, is mad cow disease, a bovine malady resembling
Creutzfeldt-Jakob disease in humans. The fatal affliction remains a somewhat
mysterious illness that causes deterioration of the brain in both cows and
humans. Despite recent concerns about foot-and-mouth disease, there is no
relationship between the two. Chickens and pigs are unlikely to harbor mad cow
disease. However, lambs, too, can develop a mad-cow-like disease called scrapie,
which isn't known to harm people, according to Newsweek.
Currently, no outbreak of mad cow disease has been reported in the United
States. And, as much for safety's sake as for flavor, luxury lines, in
particular, corral some of the finest beef, American born and bred. Crystal's
two ships, for example, primarily serve Black Angus, from the Corn Belt.
`No issue' for Radisson
On Radisson ships, beef "is not an issue whatsoever," a spokesman
said. Radisson's beef "has always been and will always be exclusively prime
USDA beef procured here in the States only. Our lamb comes from New
Zealand....Our guests can rest assured that any beef or lamb products consumed
aboard any of our vessels in Europe are as safe as any they'd eat in the U.S.,
perhaps safer..."
Obviously, no cruise line using U.S. beef plans to change its onboard menus,
although menus on Costa now state the origin of beef products served. And Royal
Caribbean says it's making sure waiters and dining staff not only are informed
of what's on the menu but where the ingredients come from.
However, provisioning beef is of greater concern for the smaller
European-based lines, such as Continental Waterways, which face stiffer
challenges. "For the moment the problem is not in France; the fear is here
but not the problem," said Colette Tassel, marketing manager for
Continental Waterways.
North American passengers make up about 80 percent of Continental's baker's
dozen of small riverboats and barges in France and Holland. And the line has
enjoyed a decade-long association with a single "trustworthy"
provisioner, Tassel said.
`Best butcher in France'
Jean Denaux in Sens was even cited in a recent article in L'Hotellerie, a
French trade magazine, as "the best butcher in France," Tassel told us
somewhat wistfully, from Paris early this month.
Nonetheless, menu changes are in the works on the line. Denaux typically
procured beef for Continental Waterways from Ireland. But beef from the Emerald
Isle is now banned. "Even if passengers want beef, if it comes from
Ireland, we'll have to drop it," Tassel said. So on upcoming cruises
scheduled before high season begins in earnest, Continental will drop beef from
the menu as an experiment.
"We'll make a test to find out if passengers are worried, take off beef
from the menu this week and replace it with chicken breast. Based on how they
react we'll give back beef or not," Tassel explained.
And long before the mad cow scare, the consummately British Swan Hellenic
Cruises hadn't provisioned beef from Britain, according to Carolanne Dieleman,
sales and marketing director for the London-based line. It procures all major
beef cuts for its sole vessel, the 320-passenger Minerva, from America.
Other European lines we surveyed were less specific. Fred Olsen Cruise Lines
issued a statement from its Suffolk, England, office that said, in part:
"In order to operate within the guidelines set down, all fresh meat for
consumption on our vessels is being purchased from outside the UK, with its
source being tracked to the satisfaction of the Ministry of Agriculture, Food
and Fisheries."
And Peter Deilmann, a luxury line that recently began marketing cruises to
North Americans, gave "assurances" through a spokeswoman without
embellishing on details.
However, the situation can present other concerns for cruise passengers. Off
the ship, for instance. Aware that American passengers have heightened concerns
about contaminated beef, lines are tackling how best to advise passengers. Their
precautions come in a variety of ways--from alerting passengers about where to
eat independently on shore or ensuring that food consumed during ship-arranged
shore excursions is safe, to exercising oversight for pre-and post-cruise hotel
stays that lines arrange for passengers.
A balancing act
But "there's a delicate balance between warning guests of potential
risks and being unfair to the host country by being unduly alarming," says
RCI's Wheatley. In essence, RCI doesn't plan to alert passengers per se but will
respond to their concerns on an individual basis.
Perhaps Costa, with its complete fleet of eight ships positioned this summer
in Europe and the Med, goes to the greatest lengths for assurances in this
regard. Costa doesn't completely rely on local operators; instead, they
practically brown-bag it. According to Hesselberg, the line tries "as much
as possible to bring food themselves, where that's legal," say, for lunches
in Turkey and Greece, for example. And because local governments do, after all,
police themselves, the lines even for your pre- and post-cruise hotel stays
can't guarantee absolute certainty.
However, Celebrity Cruises' Manfred Ursprunger, senior vice president/total
guest satisfaction, cited Celebrity's alliances with well-known hotel chains,
recognized for high standards, such as Sheraton and Intercontinental:
"Using those kinds of properties gives you a sense of security."
Indeed, you can expect your cruise line to exercise extraordinary oversight.
Still, the safest bet about beef in Europe nowadays is--don't eat it unless it
swims.
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For updates on the Internet, check the following sites: For details on travel
and access restrictions, the UK Ministry of Agriculture, Fisheries and Food at
www.maff.gov.uk. British Information Services at www.britainusa.com. The U.S.
State Department Bureau of Consular Affairs at travel.state.gov.